Bob Vardaman offers full-service event planning for both large and small-scale projects. Regardless how large or small, whether a quiet cocktail reception or a mega –blowout – Bob transforms the space, to turn it from a location to a sensation.

By Marla Caligaris

With more than twenty years of experience, Bob Vardaman creates one-of-a-kind celebratory experiences, all over the South, for discerning individuals and companies. As one of the most experienced wedding and event planners, Bob utilizes his passion for bringing people together to celebrate and combines that with his warmth and creativity. He understands that emotions can run high during the planning process and that is why he believes that being a planner is about more than timelines and checklists. It’s about being a partner, friend, and confidant. Bob sat down with SVM, and shared some insights into what makes for great Columbus weddings and corporate events.

How did you get involved in the event planning industry? I never dreamed of being an Event Planner. I wanted to be a Broadway Star. So I studied theatre in New York where I ended up in theatre management and production. Working for a Broadway Producer, I assisted in “ backers auditions” and learned a thing or two about the results of a well planned event. As company manager of the Alabama Shakespeare Festival, I produced the openings and galas for the theatre. Before I knew it I was designing flowers, menus and lighting for weddings and corporate events.

Service seems to be part of your DNA as an entrepreneur and a philanthropist: Where does that come from? I grew up in Columbus volunteering at museums, theatres and libraries. At a young age I was taught the meaning of charity and philanthropy. You obviously plan many different events for many types of clients.

What’s a common thread that makes it a Bob Vardaman event? I would like to think that my events are unforgettable experiences. Much like a theatrical production you may remember certain aspects. Whether you recall the transformation of a space or an event with an important message the details stand out as a lasting impression.

What are some of your tips for the newly engaged, when it comes to planning a wedding? Communicate what your vision is with each other and you will find it much easier to create your personal taste. Listen to each other and then communicate those ideas to your event planner.

With social media and having a computer in the palm of your hands, how has that kind of access to technology affected how you operate, and how you plan events. Technology has been an incredible asset to my work. Immediate communication with clients and vendors assure the correct understanding which is key to making the event a success.

What are some of the current wedding tends in the South? The truth is most wedding trends come and go. The trick is to choose a look that will stay relevant without fading out of style. Color palettes are a challenge. Neutrals are safe but I love seeing a bold color scheme.

What are some tips for hosting the perfect party? I believe that floral centerpieces with candlelight are always better than a quirky prop. Hand calligraphy for an invitation is timeless. Lace wedding gowns and tuxedos only after 6:00, candid photography is always favoured. Wedding websites are handy and save so much time for your guests. Also, bridal party gifts are thoughtful gestures for a wedding party.

What your favorite design trick for sprucing up a venue? Drape it, light it and rearrange the furniture.

BOB VARDAMAN: Distinctive Event Planning